Packaging Qualification & Optimization

Use virtual testing to model the physical world and find the optimal design

Historically, when a CPG package design failed, engineers took a “trial and error” approach to identify the design flaw, often driving up costs and delaying time to launch.

The Packaging Qualification & Optimization solution uses simulation to determine how a new package design will behave at every stage of its lifecycle, resulting in lower costs, improved sustainability and faster time to market. Designs can be optimized significantly faster than physical testing.

The solution encapsulates complex optimization/simulation into black-box models, making simulation processes accessible to users who may be experts in a different domain, but not in simulation. These users are able to easily simulate the effects on the package of stacking, crushing, dropping, and sloshing to prove-out their designs.  With these tools, sustainable packaging that delights the consumer and yet is gentle to the earth can be created. Package engineers can look for ways to lessen the amount of material used and therefore create less waste. Similarly, manufacturing engineers can analyze a package to make sure it can be made, packed and shipped efficiently and light weight to decrease both transportation costs and carbon emissions.

Benefits of leveraging virtual simulation to qualify and optimize packaging designs:

  • Automation can shrink design iterations from 1 Week to mere hours
  • Up to 27% reduction in materials costs
  • Up to 50% reduction in time during a re-design cycle
  • 3-6 months saved during pallet design phase